Define the job
Identify the user, core action and evidence behind the idea.
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Start from scratch
Turn your app idea into a first release.
Define the essential features, map the main user journey and get an implementation plan. Then build the agreed first version, with regular reviews of working software.
For founders starting without a technical team.
Discuss your idea ↗Work directly with Paul · Scope agreed before implementation
Illustrative workflow
01
Idea
02
Defined first release
03
Working product
What you get.
A defined deliverable at every stepMap the experience
Sketch the essential screens and data flow.
Cut the first scope
Separate launch requirements from later possibilities.
Plan the build
Review dependencies, acceptance criteria and an implementation estimate.
Delivery
Small steps.
Visible progress.
- 01Share the brief
- 02Agree the scope
- 03Build & review
Pricing follows the scope. Existing code, integrations, content and release requirements affect the estimate. You’ll see deliverables, milestones and third-party costs before committing.
Useful answers.
Do I need a technical brief?
No. Bring the problem, any research and examples of what you have in mind.
Will you validate demand for me?
We can help plan experiments. Demand still needs evidence from actual customers.
Can we start with planning only?
Yes. Planning can be a separate engagement with usable deliverables.
Your next step
Have a project
in mind?
Share what you need, what already exists and your timing. I’ll reply personally within one business day.
paul@forward-growth.com